- Platform
- Briefings & Alerts
Monday’s briefingwritten before you’re in
COORD posts what moved to Slack before the trade meeting and alerts you the moment a competitor does something worth knowing.
COORD · 8:00 AM
Morning. Before today’s trade meeting: Haldane cut outerwear −30% over the weekend, and 4 competitors are now on sale in coats. Your knitwear sits 19% above market. 3 moves are drafted for your review.
Three stepsto your first briefing
Connect your store
Link Shopify read-only and connect Slack. COORD learns your range and the competitors you trade against.
Set what matters
Choose when the briefing lands and what triggers an alert: “every Monday at 8:00” or “a competitor cuts coats by more than 20%”.
Act on it
Each briefing ends with the moves worth making, drafted for your review: a markdown, a reorder or a paused ad, waiting for your yes.
Everything you needto start the week ahead
Scheduled briefings
A trade briefing on the day and time you choose, with what moved, what it means for your range and what to do about it.
Alerts in plain English
Set an alert the way you would say it: a competitor cutting a category by more than 20%, a rival selling out of a line you carry, or new ads in tailoring.
Routed to the right channel
Send buying news to #buying, pricing moves to #trading and campaign news to #marketing, so each team hears only what it acts on.
Moves, not just news
Every briefing ends with drafted moves: a markdown, a reorder, a paused ad. Each one waits for someone to approve it.
Sources on every line
Each finding links to the listings and figures behind it, so nobody has to take a briefing on trust.
Quiet when nothing moved
Alerts fire on real changes, not noise. If nothing in your market crossed a threshold you set, COORD stays quiet.
Built for the momentsthat start your week
The Monday trade meeting
“Morning. Haldane cut outerwear by 30% over the weekend, four competitors are now on sale in coats, and your knitwear sits 19% above market. Three moves are drafted.”
A weekend price cut
A competitor cuts a category on Saturday. The alert lands in #trading the same day, with the lines it hits in your range.
Back from a week off
Catch up on a week of market moves in one briefing, ranked by what matters to your range, instead of a hundred unread messages.
Sale season
A daily briefing through Black Friday and the end-of-season sales: who went on sale overnight, how deep, and where you now stand.
Here’s whatyou should know
Schedule
Daily, weekly or on the day and time you choose
Delivery
Slack channels and COORD, with alerts routed by team
Alert rules
Thresholds on price, discount, stock and new ads, by brand or category
Drafted moves
Markdowns, reorders and ad changes, each waiting for approval
Coverage
10,000+ competitor brands and 50M+ products tracked across fashion retail
Access
Each briefing respects the reader’s brands, categories and margin access
Start every weekalready briefed
Connect your store and Slack, and get your first trade briefing with the moves worth making already drafted for your review.