Know how your stockistsprice and sell your lines
COORD tracks your lines at every stockist, so you see who discounts them, how deep and from when, and which styles sell out first.
The Problem
Once your lines ship to stockists, you lose sight of them. One retailer holds full price while another marks the same coat down in week three, and your own site ends up the most expensive place to buy it. You usually hear about it from a sales rep, an account manager or a customer, weeks after it started.
Sell-through reports from stockists arrive late, if they arrive at all, and in a different format from every account. So the questions that shape next season go unanswered. Which accounts protect your full price? Which styles sold out everywhere and should have been made in greater depth? Where is your own price out of line with the rest of the market?
How it WorksThree stepsto see your lines in every store
Connect your store
Link your own Shopify store read-only and name your stockists, or let COORD find the retailers that list your brand.
COORD tracks your lines
Each day it reads every stockist’s listings of your products and records the price, any discount, the date it started and which sizes are selling out.
Act account by account
See which stockists hold full price and which discount early, and raise it with the account the day it happens, with a link to every listing.
CapabilitiesEverything you needto look after your lines
Every stockist, every line
Your products found at each stockist and matched to your own catalogue by COORD’s fashion model, with a link to every listing.
Markdowns by account
See when a stockist discounts your lines, how deep and from which date, so an early markdown never comes as a surprise.
Who holds full price
See which accounts hold your RRP through the season and which go on sale first, category by category.
Sell-through signals
See which styles, colours and sizes sell out at your stockists first, so next season’s production goes deeper where demand ran out.
Your own price in context
Compare your own site’s price with what each stockist charges across 50+ markets, in local currency and converted.
Alerts by account
Get a Slack alert the morning a stockist discounts your lines, with the depth and the products it hits.
Use casesBuilt for the momentsthat protect your brand
An account discounts early
A stockist takes your outerwear to 30% off in October. You see it that morning and can raise it before other accounts follow.
The sell-in meeting
Show each account how your lines sold through across the market, which styles sold out first and where full price held.
Planning next season
See which styles sold out at every stockist and which were cleared at depth, so you cut the slow lines and make more of the winners.
Sale season
Track which stockists discount your lines, how deep and when, account by account, through Black Friday and the end-of-season sales.
Here’s whatyou should know
Coverage
10,000+ competitor brands and 50M+ products tracked across fashion retail
Refresh rate
Stockist prices, discounts and stock levels refreshed daily
What counts as a markdown
Any drop from a line’s full price, recorded with its depth and start date
Product matching
COORD’s own fashion embedding model, with a confidence score on every match
Markets
50+ markets covered
Alerts and briefings
Delivered in Slack and in COORD, by account, category or product
Protect your full priceat every stockist
Connect your store and see how every stockist prices and discounts your lines, with an alert the day one of them moves.